Free Shipping on orders over $100. enter code ship100 at checkout
Longevity by Nature
Blue Zones are regions around the world where people have been found to live not just longer, but happier and healthier lives.
We think pets deserve the same. Made with nutrition, love, and active lifestyles at the heart, our science-based formulas take inspiration from these longevity hotspots to help you create your pet’s own Zone Blue.
It all started with a senior shelter kitten. When we brought Mocha home in 2007, we quickly learned she had a number of health issues—from incontinence to kidney disease—that had led to her being abandoned. But we fell in love with her blue eyes, her cuddly nature, and the two shades of brown in her soft fur. We were told she might not be around much longer, and we knew we’d do whatever we could to care for her health.
Being a husband-and-wife team of scientists from MIT and Harvard, we took a science-based approach to making Mocha feel better. We researched countless articles, studied up on pet nutrition, and tried pet food after pet food with our hearts full of love.
Soon, we began cooking Mocha’s food from scratch and testing different recipes against her progress. But it wasn’t until we made the switch to raw food that Mochita truly flourished. She became the active, joyful kitten she’d always been inside. Free of her urinary issues, she lived a long and happy life with us for nine beautiful years.